27 Sep 2022


Springboard Challenge 2022 sets to cover 8,000 teachers and students nationwide

Kuala Lumpur (27 September 2022) – Eastspring Investments Berhad (“Eastspring”) has launched a nationwide financial literacy programme, targeted at secondary school children in Malaysia, called the Springboard Challenge (“The Programme”).

The Programme aims to elevate the level of financial literacy and investment knowledge within the youth community. Open to secondary school students aged 14 to 17 years old, Springboard Challenge will be presented to students and their teachers-in-charge in a virtual workshop format which incorporates fun learning elements such as interactive games, missions and quizzes. The Programme incorporates the use of a boardgame which challenges the students with real world simulation of financial topics and decisions, and will culminate in a nationwide contest.

The pilot programme in 2018 covered 10 schools in the Klang Valley and about 1,000 secondary school children. This year, with the help of Zoom and a virtual format, Eastspring is targeting to reach 8,000 teachers and school children nationwide.

“We are excited to receive support and approval from the Ministry of Education Malaysia and eight State Education Departments. With the aid of technology, we will also be able to reach more teachers and school children from Kuala Lumpur, Selangor, Johor, Penang, Kedah, Melaka, Sabah and Sarawak,” said Mr. Raymond Tang, Chief Executive Officer of Eastspring Malaysia.

“We are proud to partner with Troffee (M) Sdn Bhd who will be running the workshops with the schools as well as co-ordinating the final Challenge.

“Financial inclusion and literacy are key topics for us and we are passionate about educating the next generation so that they understand the value of money and are able to make informed financial decisions for a more secure future.

“As a leading asset manager in Asia, we recognise the responsibility we have to society and we are firmly invested in the future of our clients and our communities. We can play a pivotal role in helping our next generation by empowering them with the knowledge, skills and tools to provide the best possible financial guidance,” said Mr. Tang.

Schools in the eight states mentioned above that wish to participate in the programme may write to our programme coordinator, judy.yap@eastspring.com.

Get in touch

For media information, email us at media@eastspring.com